YOU'RE INVITED TO A
COMPLIMENTARY, VIRTUAL WORKSHOP SERIES
Worried about a facing (yet another) slow summer?
In only 6 days, you can discover
the exact framework to "reset" your marekting
...and (finally) attract loyal patients
who gladly pay more - all summer long
Join Adam Haroun for
UPSCALE WEEK:
Kiss The Summer Slowdown Goodbye
May 20-27, 2024
UPSCALE WEEK:
Kiss The Summer Slowdown Goodbye
May 20-27, 2024
Over 6 information-rich days, you'll learn the process and method to kiss seasonality in your practice goodbye, become a luxury practice and command premium procedure fees.
A thriving summer, serving loyal patients who gladly pay more is within reach - and closer than you think.
What You'll Learn...
Here's just a glimpse of what you'll learn during this pure-content,6-day series...
- Why (counterintuitively), summer is the perfect time to begin positioning yourself as a luxury practice - and precisely how to introduce premium procedure fees successfully
- The exact vocabulary that entices upscale patients during the "slow" season - and the words you're probably using in your marketing right now that repels them
- At length, the must-haves and the method to creating a head-turning brand that conveys quality and prestige without being unapproachable - for summer and beyond
- How to pinpoint your most profitable market segments and dramatically improve marketing conversion through the art of patient profiling
- An extensive list of the specific summer offers and pricing models that the luxury consumer adores - and which commonly-used promotions diminish your brand and turn well-to-do patients off.
- Which elevated marketing tactics to use for an influx of new patients during the "slow" period of June, July and August - and which to use over time to build a distinctive, luxurious brand.
- A clear, easy-to-execute, and proven approach to finally plan your summer marketing the right way
IMPORTANT - JOIN US LIVE, RECORDINGS *WILL NOT* BE AVAILABLE:
Given the proprietary and exclusive nature of this information, per Adam's directive these sessions WILL NOT have recordings made available. It is essential to join us live each day!
Our Agenda At A Glance
Day 1: Exposing The "Slow Summer" Myths, Once And For All
There are major myths (that even the most accomplished practices believe) about summer seasonality keeping you stuck and stagnant, summer after summer. Together, we'll explore the truth about these misconceptions - and empower your practice with a whole new outlook on the summer season.
Day 2: Your Summer-Ready Patient Attraction Plan
We'll explore what upscale patients crave, how they buy, the enticing ways to speak to them, and how to find them (spoiler alert: it's not by dancing on IG Reels or throwing endless cash at FB ads)
Day 3: Creating "Easy YES!" Treatment Plans All Summer Long
Once and for all, we'll explore how to rise above the "price per unit" hamster wheel - and how to maximize your lifetime patient value while delighting even the most your discerning clientele.
Day 4: Heating Up Your Summer Digital Strategy
Move beyond the before and after. The way upscale patients use social media and search online is a game of exquisite nuance, and we'll discuss exactly how to master it - no SEO agency or flaky influencers required.
Day 5: Stop Summer Discounts - And Embrace The Art of Added Value
Kiss the BOGO goodbye. Discounts and monthly promos don't just trash your profitability, they completely turn off the upscale patient. We'll explore how to inspire patients to buy and create excitement throughout the year without devaluing your expertise or diminishing your cachet.
Kiss the BOGO goodbye. Discounts and monthly promos don't just trash your profitability, they completely turn off the upscale patient. We'll explore how to inspire patients to buy and create excitement throughout the year without devaluing your expertise or diminishing your cachet.
Day 6: Crafting Your Summer Success Plan
We'll bring our learning together by giving you a clear, actionable and efficient plan to begin attracting a higher caliber of patient. You'll know what to do, and when - tailored to your practice's unique situation. If you're looking to take your learning event further, we'll share resources to help you to that, too!
We'll bring our learning together by giving you a clear, actionable and efficient plan to begin attracting a higher caliber of patient. You'll know what to do, and when - tailored to your practice's unique situation. If you're looking to take your learning event further, we'll share resources to help you to that, too!
Ready To Join The Handful Of Practices Who Surge During The Summer Months - Instead Of Feeling Anxious About Them?
Fill out the brief form after clicking the button beliow, and we'll arrange all the details for your VIP access to our 5-day virtual intensive!
There's nothing luxurious about spam. We will never sell or share your data,
and assure the security of your personal information.
© Aesthetic Altitude 2024